(Telecompaper) AT&T has bought Clypd, a data-driven TV advertising platform for broadcast and cable TV networks. The operations will become part of the carrier’s Xandr ad business, and in particular Xandr Monetize, and help push more personalised ads for its streaming services. AT&T said Clypd will help the company improve the converged buying and selling for its streaming video services, help programmers automate advertisers through private or open market places, and create tools for a better yield. Marketers for example, will be able to use Clypd’s platform to define campaign targets and measure the performance of their campaigns.
Netflix planning offering of USD 2 bln in notes
(Telecompaper) Netflix is planning an offering of USD 2 billion worth of dollar and euro denominated senior unsecured notes, in two series. Netflix will put the money raised towards general corporate purposes. These may include content acquisitions, production and development, capex, investments, working capital and potential acquisitions and strategic transactions.
Appogee HR grow their integration portfolio with LinkedIn Talent Hub
Appogee HR have today announced their new integration with LinkedIn’s applicant tracking system (ATS), LinkedIn Talent Hub, allowing for an all-in-one solution for candidate tracking throughout the hiring process, transferring seamlessly through to employment. Appogee HR are a leading HR Management Software (HRMS) solution provider, allowing companies and HR teams to organise processes and company documents, enabling employees easy access to what they need with minimal disruption to their day-to-day work. The aim is to…
Source: RealWire
BBC, Guardian and Independent winning lion’s share of Brexit visibility in search
The Sun newspaper website has the largest market share on Google for keywords related to “no deal Brexit” finds Searchmetrics study LibDems are the most visible party website on Google for Brexit-related searches London, October 21, 2019 – With over a million searches a month in the UK for terms around “Brexit news”, the BBC website (bbc.co.uk) is by far the most visible site on Google for Brexit-related searches according to a new study that…
Source: RealWire
Why macOS Catalina is not Apple’s finest moment
After using macOS Catalina for one week, Erik Eckel shares the problems he experienced using the release.
Technical updates October 2019
Our roundup of regulatory news.
‘Bloomberg Technology’ Full Show (10/18/2019)
How to create a Hyper-V instance in Windows 10
It is possible to create a virtual machine in Microsoft Windows 10 Pro, but you must activate and install Hyper-V first, which is not as simple as it sounds.
Why compliance concerns are pushing more big companies to the cloud
Cloud migration is accelerating as companies face compliance, security, and control concerns.
Ceconomy confirms departure of CEO, appoints interim replacement
(Telecompaper) Ceconomy, the owner of retailers Media Markt and Saturn, has announced the departure of chief executive officer Jorg Werner, after an extraordinary supervisory board meeting.